Collaborative R&D

Testing of products by users and athletes is at the heart of MIER's innovation strategy. This collaborative approach ensures that every product not only meets but exceeds the expectations of runners, while staying ahead of advancements in sports practices and technology. By fostering a strong connection between designers and runners, MIER has been able to craft solutions that are as innovative as they are practical.

Since its inception, MIER has placed users at the center of its development process. From the very beginning, The MIER team has consistently worked with runners to refine product design concepts. In 2024, MIER elevated its innovation strategy by introducing the Collaborative R&D Platform.

This groundbreaking initiative invites all users to become active participants in the design process, creating a dynamic synergy between customers and the brand.

  • Offering products at marathon events
  • For free testing using terminals to capture runners' impressions
  • Testing with MIER Ambassadors
  • Or filling out the following questionnaire online

These exchanges allow us to constantly innovate and improve our products in accordance with new requirements, technical needs and trends emerging in running.

Participate in collaborative MIER R&D
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